Starting with a broad market analysis, I clustered existing apps like Pinterest, Kitchen Stories, Airbnb, and GetYourGuide, looking at both functionality and design patterns. The research revealed gaps, but what was missing most was a coherent story. That story came on a walk: Footprints. Following in the footsteps of others.

From there, the concept shaped itself around three core features inspired by physical objects every traveler knows. The Travel Folder brings together all trip-relevant information in one place: visa requirements, tax regulations, important checklists, and documents. The Atlas works like a map, showing the footprints left by other users — unfiltered recommendations for cafés with good Wi-Fi, coworking spaces, restaurants, cultural spots, and more. These Footprintscan be saved directly into the Travel Folder, making it easy to prepare thoroughly before even boarding a flight. A Pro version extends the experience for business travelers, adding expense tracking and document management, a feature born directly from my own experience on the road. Storyboards and lo-fi wireframes led through multiple design iterations, eventually landing on a neutral, sand-toned palette accented by signal colors.